Horology-inspired. Obsessively crafted.
Original watch-inspired artwork created by a collector, for collectors.
Currently offering t-shirts– personal expressions for watch enthusiasts and gifts for folks with said enthusiasts in their lives.
Subdials make the world go around
The little details on a dial are what we watch collectors live for. The shape of the hand or the absence of one. The functions and decorations. The essential with the whimsical. Subtle elements that form the thin line between classic and forgettable. Surely, this sentiment will resonate with anyone who feels their wrist is valuable real estate .
Featuring twelve original thoughtfully designed watch subdials showcasing twelve different functions typically seen on high-end watches. Printed on Gildan t-shirts.
T-shirts
Truth. Laid plain in twelve carefully designed circles.
The little details on a watch dial are what we collectors live for. The shape of a hand—or the absence of one. The functions and decorations. The essential alongside the whimsical. Subtle elements that form the thin line between classic and forgettable.
Featuring twelve original, thoughtfully designed watch subdials showcasing different functions typically found on high-end mechanical watches, this artwork celebrates the intricate details that make horology so fascinating.
A design for anyone who believes their wrist is valuable real estate.
| S | M | L | XL | 2XL | 3XL | |
|---|---|---|---|---|---|---|
| Width, in | 18.00 | 20.00 | 22.00 | 24.00 | 26.00 | 28.00 |
| Length, in | 28.00 | 29.00 | 30.00 | 31.00 | 32.00 | 33.00 |
| Sleeve length (from center back), in | 15.10 | 16.50 | 18.00 | 19.50 | 21.00 | 22.40 |
| Size tolerance, in | 1.50 | 1.50 | 1.50 | 1.50 | 1.50 | 1.50 |
Truth. Laid plain in twelve carefully designed circles.
The little details on a watch dial are what we collectors live for. The shape of a hand—or the absence of one. The functions and decorations. The essential alongside the whimsical. Subtle elements that form the thin line between classic and forgettable.
Featuring twelve original, thoughtfully designed watch subdials showcasing different functions typically found on high-end mechanical watches, this artwork celebrates the intricate details that make horology so fascinating.
A design for anyone who believes their wrist is valuable real estate.
| S | M | L | XL | 2XL | 3XL | |
|---|---|---|---|---|---|---|
| Width, in | 18.00 | 20.00 | 22.00 | 24.00 | 26.00 | 28.00 |
| Length, in | 28.00 | 29.00 | 30.00 | 31.00 | 32.00 | 33.00 |
| Sleeve length (from center back), in | 15.10 | 16.50 | 18.00 | 19.50 | 21.00 | 22.40 |
| Size tolerance, in | 1.50 | 1.50 | 1.50 | 1.50 | 1.50 | 1.50 |
Chrono all day
A cornerstone of any well-curated watch collection is the chronograph– particularly the 12-hour chronograph. This duration capacity means that one could run it continuously from, say, 6am to 6pm without needing to stop. This design is a celebration of that simple joy that watch enthusiasts partake of.
Featuring the 30-minute counter representing ‘day’ and the 12-hour counter representing ‘night’, this design is a bold declaration of love for the timeless complication. Printed on Gildan t-shirts.
Here’s to the racers, the speed-demons, the daredevils, the boundary-pushers, the dreamers, the fast ones and the ones who live on the edge of time itself. I salute your courage and your unapologetic rejection of the mundane.
A cornerstone of any well-curated watch collection is the chronograph—particularly the 12-hour chronograph. With the ability to measure elapsed time over twelve hours, it's a complication that combines mechanical ingenuity with everyday utility.
Featuring a 30-minute counter representing 'day' and a 12-hour counter representing 'night', this original watch-inspired design is a bold declaration of love for the timeless chronograph complication.
| S | M | L | XL | 2XL | 3XL | |
|---|---|---|---|---|---|---|
| Width, in | 18.00 | 20.00 | 22.00 | 24.00 | 26.00 | 28.00 |
| Length, in | 28.00 | 29.00 | 30.00 | 31.00 | 32.00 | 33.00 |
| Sleeve length (from center back), in | 15.10 | 16.50 | 18.00 | 19.50 | 21.00 | 22.40 |
| Size tolerance, in | 1.50 | 1.50 | 1.50 | 1.50 | 1.50 | 1.50 |
Here’s to the racers, the speed-demons, the daredevils, the boundary-pushers, the dreamers, the fast ones and the ones who live on the edge of time itself. I salute your courage and your unapologetic rejection of the mundane.
A cornerstone of any well-curated watch collection is the chronograph—particularly the 12-hour chronograph. With the ability to measure elapsed time over twelve hours, it's a complication that combines mechanical ingenuity with everyday utility.
Featuring a 30-minute counter representing 'day' and a 12-hour counter representing 'night', this original watch-inspired design is a bold declaration of love for the timeless chronograph complication.
| S | M | L | XL | 2XL | 3XL | |
|---|---|---|---|---|---|---|
| Width, in | 18.00 | 20.00 | 22.00 | 24.00 | 26.00 | 28.00 |
| Length, in | 28.00 | 29.00 | 30.00 | 31.00 | 32.00 | 33.00 |
| Sleeve length (from center back), in | 15.10 | 16.50 | 18.00 | 19.50 | 21.00 | 22.40 |
| Size tolerance, in | 1.50 | 1.50 | 1.50 | 1.50 | 1.50 | 1.50 |
Jump hours, not 2 conclusions
The ‘jump hour’ is one of the more unusual formats of time-telling, originally invented in the early 1800s. The hours can be read through a small window on the dial while the minutes can either be displayed similarly or with a traditional minute hand. This design is a nod to that amazing invention as well as a reminder to be more curious about the world around us.
Featuring an eye-catching hour window, this minimalistic design embodies subtlety and sophistication. Printed on Gildan t-shirts.
If only we human beings were as straightforward as a thoughtfully designed jump hour timepiece.
The jumping hour is one of watchmaking's more unusual ways of displaying time. Instead of a conventional hour hand, the hour appears through a small window on the dial, advancing to the next numeral as the hour changes. The minutes may be displayed through another window or by a traditional hand.
Featuring an eye-catching hour window, this minimalist design celebrates an ingenious horological invention while offering a playful reminder to be more curious—and perhaps a little less quick to judge.
| S | M | L | XL | 2XL | 3XL | |
|---|---|---|---|---|---|---|
| Width, in | 18.00 | 20.00 | 22.00 | 24.00 | 26.00 | 28.00 |
| Length, in | 28.00 | 29.00 | 30.00 | 31.00 | 32.00 | 33.00 |
| Sleeve length (from center back), in | 15.10 | 16.50 | 18.00 | 19.50 | 21.00 | 22.40 |
| Size tolerance, in | 1.50 | 1.50 | 1.50 | 1.50 | 1.50 | 1.50 |
If only we human beings were as straightforward as a thoughtfully designed jump hour timepiece.
The jumping hour is one of watchmaking's more unusual ways of displaying time. Instead of a conventional hour hand, the hour appears through a small window on the dial, advancing to the next numeral as the hour changes. The minutes may be displayed through another window or by a traditional hand.
Featuring an eye-catching hour window, this minimalist design celebrates an ingenious horological invention while offering a playful reminder to be more curious—and perhaps a little less quick to judge.
| S | M | L | XL | 2XL | 3XL | |
|---|---|---|---|---|---|---|
| Width, in | 18.00 | 20.00 | 22.00 | 24.00 | 26.00 | 28.00 |
| Length, in | 28.00 | 29.00 | 30.00 | 31.00 | 32.00 | 33.00 |
| Sleeve length (from center back), in | 15.10 | 16.50 | 18.00 | 19.50 | 21.00 | 22.40 |
| Size tolerance, in | 1.50 | 1.50 | 1.50 | 1.50 | 1.50 | 1.50 |
My obsession has no microadjust
The watch-obsessed are so because of the sheer number of disciplines and skills that go into making a single luxury timepiece. To own one is to hold a tiny portion of that beating heart crafted by human hands, each a ticking reflection of a different facet of our personality, growth, achievements and our own passage through time. Here, there is no room for compromise.
Fourteen handsets, each representing a different character and style, are arranged to form a pattern akin to exploding fireworks, expressing a celebration of our love of watchmaking. Printed on Gildan t-shirts.
When unyielding passion leads to unlimited joy, every minute is a celebration of that connection.
The watch-obsessed are so because of the sheer number of disciplines and skills that go into making a single luxury timepiece. To own one is to hold a tiny portion of that beating heart crafted by human hands, each a ticking reflection of a different facet of our personality, growth, achievements and our own passage through time. Here, there is no room for compromise.
Fourteen watch handsets, each representing a different character and style, are arranged in a fireworks-inspired composition celebrating our love of watchmaking.
| S | M | L | XL | 2XL | 3XL | |
|---|---|---|---|---|---|---|
| Width, in | 18.00 | 20.00 | 22.00 | 24.00 | 26.00 | 28.00 |
| Length, in | 28.00 | 29.00 | 30.00 | 31.00 | 32.00 | 33.00 |
| Sleeve length (from center back), in | 15.10 | 16.50 | 18.00 | 19.50 | 21.00 | 22.40 |
| Size tolerance, in | 1.50 | 1.50 | 1.50 | 1.50 | 1.50 | 1.50 |
When unyielding passion leads to unlimited joy, every minute is a celebration of that connection.
The watch-obsessed are so because of the sheer number of disciplines and skills that go into making a single luxury timepiece. To own one is to hold a tiny portion of that beating heart crafted by human hands, each a ticking reflection of a different facet of our personality, growth, achievements and our own passage through time. Here, there is no room for compromise.
Fourteen watch handsets, each representing a different character and style, are arranged in a fireworks-inspired composition celebrating our love of watchmaking.
| S | M | L | XL | 2XL | 3XL | |
|---|---|---|---|---|---|---|
| Width, in | 18.00 | 20.00 | 22.00 | 24.00 | 26.00 | 28.00 |
| Length, in | 28.00 | 29.00 | 30.00 | 31.00 | 32.00 | 33.00 |
| Sleeve length (from center back), in | 15.10 | 16.50 | 18.00 | 19.50 | 21.00 | 22.40 |
| Size tolerance, in | 1.50 | 1.50 | 1.50 | 1.50 | 1.50 | 1.50 |